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Quality Score is a key indicator of the performance of your Google Ads campaigns. A high score can not only improve the position of your ads, but also reduce their cost per click. Here's how to optimize it to maximize your return on investment.
Quality Score is determined by three main factors:
A high click-through rate tells Google that your ads are relevant. To improve it :
Relevance between your keywords, your ads and your landing page is crucial.
A good landing page improves Quality Score and conversion.
To monitor and continually improve your Quality Score :
Optimizing Quality Score can be complex. Specialized assistance can make all the difference.
The market and algorithms are evolving. It is essential to :
By optimizing your Quality Score, you not only reduce the cost of your ads, but also increase their effectiveness. A proactive and informed approach is the key to success on Google Ads.
Choose an agency and benefit from our expertise. Contact us today to find out more.
We'll be happy to answer any questions you may have and support you in your project.
In VaiseLyon, our experts in SEO, Google Ads, Analytics and website creation increase your leads and sales.