Google Tag Manager Agency

Google Tag Manager Agency at your service

Variant Marketing is your Google Tag Manager agency, specializing in tag management and implementation. We help you optimize your tracking for accurate, regulatory-compliant data, maximizing your marketing performance. Thanks to our expertise, you'll be able to exploit the full potential of your data to improve your bottom line.

Expertise of our Google Tag Manager Agency

Precise tag management

As a Google Tag Manager agency, we're masters of tag configuration and event tracking. Our team uses advanced tools to optimize data collection, ensuring accurate and relevant analysis. Drawing on our experience, we help you make the most of your data to improve your marketing strategies. We firmly believe that well-managed data is the key to informed decision-making.

Your Google Tag Manager Agency since 2018

Since 2018, Variant Marketing has combined solid experience with the dynamism of a young and innovative agency. We have supported numerous customers in optimizing their tracking with Google Tag Manager. Our personalized approach and ability to adapt to market developments keep us at the forefront of tracking best practices.

Why use a Google Tag Manager agency?

Data optimization

Entrusting the management of your tags to a specialized agency allows you to optimize data collection. This guarantees reliable information to make informed decisions and adjust your marketing strategies accordingly. What's more, expert tag management can reveal valuable insights that might otherwise go unnoticed.

Regulatory compliance

A Google Tag Manager agency helps you comply with data protection regulations. This enables you to collect information legally, strengthening your customers' trust. By working with us, you can ensure that your business remains compliant while optimizing your digital marketing strategy.

Why choose Variant Marketing?

Your trusted partner

Working with Variant Marketing means benefiting from in-depth expertise in tag management. Our team is dedicated to providing you with tailor-made solutions, adapted to your specific needs, while ensuring regular follow-up and personalized advice. We believe in a collaborative approach, where your vision and our skills come together to achieve your goals.

Variant Marketing : Your Google Tag Manager Agency in Lyon

We're a trusted Google Tag Manager agency, combining technical expertise with quality customer service. Our customers appreciate our transparency and commitment to delivering real results. As a Lyon-based agency, we have an in-depth understanding of the local market and the specific needs of our customers in this region.

Expertise

Our team is made up of qualified professionals, ready to implement advanced tracking strategies to optimize your marketing performance.

Innovation

We develop customized solutions to meet our customers' specific needs, guaranteeing continuous optimization of their campaigns.

Availability

We are committed to being always available to our customers, ensuring smooth communication and efficient follow-up of their projects.

Involvement

We are involved in every project, constantly looking for opportunities to improve our customers' performance and profitability.

They trust us

Precise Analysis

By entrusting Variant Marketing with the management of your tags, you'll benefit from accurate analysis that will help you fine-tune your marketing strategies for maximum impact. Our advanced reporting tools will provide you with a clear overview of your performance. This will enable you to quickly identify areas for improvement and optimize your marketing investments.

Better Decision Making

With reliable, optimized data, you'll be able to make informed decisions, improving your sales performance and ROI. With access to accurate insights, you'll be able to adjust your campaigns in real time to maximize their effectiveness. This gives you a competitive edge in the marketplace.

Increased visibility

Effective management of your tags will increase your online visibility, attracting qualified traffic to your site and boosting your conversions. By optimizing the tracking of user interactions, you'll be able to better understand their behavior and adapt your offer accordingly. The result will be an improved user experience and higher conversion rates.

Boost your business with our Google Tag Manager Agency

More than just a Google Tag Manager Agency

We think beyond the mission

At Variant Marketing, we go the extra mile. Thanks to our varied expertise, we detect opportunities for our customers and guide them in developing their business on the web, ensuring lasting success. We are committed to being strategic partners, always attentive to your needs and ambitions.

Precision every step of the way

Ask us all your questions

We offer beacon configuration, event tracking, optimization of collected data and personalized advice for effective tracking management. We're also committed to training your teams to effectively manage their own beacons in the future.

We take care to comply with data protection regulations when collecting information, ensuring the legality and security of our customers' data. We also carry out regular audits to ensure that all practices are in line with current legislation.

Our experience, technical expertise and personalized approach make us a trusted partner to optimize your beacon management and improve your marketing performance. We stand out for our ability to develop tailor-made solutions that meet each customer's unique challenges.

Implementation of Google Tag Manager depends on the complexity of your project, but we strive to complete implementation quickly while guaranteeing quality. In general, we aim for effective implementation within a few weeks, depending on the specifics of your business.

Yes, we offer tailored training to help you master Google Tag Manager and optimize your use of tags for effective tracking. These training courses are designed to be practical and interactive, to maximize learning and application of concepts.

We set up robust tracking systems to analyze the performance of your tags and adjust your strategies according to the results obtained. Thanks to regular reports, you'll always be informed of performance and opportunities for improvement.

Yes, we have the expertise to manage multiple Google Tag Manager accounts, ensuring optimal organization and efficient data collection. We use proven methodologies to ensure data consistency and quality across all your accounts.

You can contact us via our website or by phone to discuss your Google Tag Manager requirements and find out how we can help. We'll be delighted to help you optimize your tracking strategy.

Contact our Google Tag Manager Agency

Please do not hesitate to contact us if you have any questions or to discuss your projects related to Google Tag Manager.

We're off, your answers are coming!